The Open University’s Reading for Pleasure team have been working with Morrisons to shape a book donation initiative to encourage more children to read. Launching this week, Morrisons’ Children’s Little Library will be available nationwide in stores across England, Wales and Scotland.
Morrisons’ Children’s Little Library exchange will be available in every Morrisons store, where customers can donate unwanted books for children, teenagers and parents to pick up for free. Morrisons will also be donating 50,000 books and engaging local schools and community groups via its Morrisons Community Champions.
Teresa Cremin, Professor of Education Literacy at the OU has been leading the Reading for Pleasure team:
“Reading books helps children to start conversations, spark imagination and support emotional wellbeing. The National Literacy Trust recently reported that children who own books are six times more likely to read above the level expected for their age, but that one in 11 disadvantaged children don’t own a single book.”
“Reading benefits children and young people in so many ways and is especially vital after such a difficult and disruptive year, as it creates a safe space to escape and learn. It’s been great working with Morrisons to help make the Little Library idea a reality.”
David Potts, Morrisons CEO, commented, “The past year has been extremely difficult for everyone and we want to help as much as we can. We know that our younger customers love reading but some may not have access to books of their own. That’s why we’re launching the Morrisons Children’s Little Library – so every child has the chance to enjoy reading and brighten their future.”
This is a great opportunity to refresh or build a home library whilst supporting other young people with their reading.